Stress level of sales employees due to innovative strategies in automobile sector

Authors

  • DR. GIGI G.S
  • MS. SHALINI.V

Keywords:

Stress, Job performance, Job insecurity Organisation support, Sales employees, Innovation

Abstract

Work stress plays a major key role in determining the level of job satisfaction of sales employees in the automobile sector. Sales force is the driving force which generates revenue for the top line growth of the company. The objective of the study is to determine the factors of job stress that causes in the sales employee job’s performance. The research had taken samples of 100 sales employees of the automobile sector and primary data is also used. The various tools used for the study are frequency analysis, mean analysis, T-test, ANOVA and regression analysis. This study states that by conducting the stress management programs periodically for the employees it does help to reduce their personal as well as their Professional stress. Organisation support is one of the major factors which influence one’s organisation outcome. Based on the findings it is clear that enriching welfare measures, maintaining reasonable working hours, and healthy working environment would definitely reduce the stress level of each individual and organisational stress among the sales employees and will also contribute efficiency to the organisation.

Downloads

Download data is not yet available.

Downloads

Published

2020-08-30

How to Cite

DR. GIGI G.S, & MS. SHALINI.V. (2020). Stress level of sales employees due to innovative strategies in automobile sector. The Journal of Contemporary Issues in Business and Government, 26(2), 500–507. Retrieved from https://cibgp.com/au/index.php/1323-6903/article/view/292

Issue

Vol. 26 No. 2 (2020): The journal of contemporary issues in business and government

Section

Articles

License

You are free to:

  1. Share — copy and redistribute the material in any medium or format for any purpose, even commercially.
  2. Adapt — remix, transform, and build upon the material for any purpose, even commercially.
  3. The licensor cannot revoke these freedoms as long as you follow the license terms.

Under the following terms:

  1. Attribution — You must give appropriate credit , provide a link to the license, and indicate if changes were made . You may do so in any reasonable manner, but not in any way that suggests the licensor endorses you or your use.
  2. No additional restrictions — You may not apply legal terms or technological measures that legally restrict others from doing anything the license permits.

Notices:

You do not have to comply with the license for elements of the material in the public domain or where your use is permitted by an applicable exception or limitation .

No warranties are given. The license may not give you all of the permissions necessary for your intended use. For example, other rights such as publicity, privacy, or moral rights may limit how you use the material.