Journal of Contemporary Issues in Business and Government

Abstract

Reality shows are very popular amongst Indian Audience these days. Reality
show is a television programme in which ordinary people or participants are filmed
continuously. These programmes are totally entertainment based. Bigg Boss, KBC, Indian
Idol, Splitsvilla and Super Dancer are the popular Indian TV Reality Shows. But our
research paper will focus on Bigg Boss only. The major objective of the paper is to identify
the influence of Indian TV Reality Shows on the individual behaviour of the Audience.
The research tool will be telephonic Interview of the audience. Audience belongs to
Chandigarh University only.