Journal of Contemporary Issues in Business and Government

Abstract

The purpose of this study is to investigate the business performance of public and private banks
based on the professional ethics management model in northwestern banks in Iran. The present
study was descriptive in terms of performance, quantitative-qualitative in terms of
implementation method and cross-sectional in terms of time. The methods of data collection for
compiling the theoretical foundations and research literature and backgrounds were library and
the method of data collection was survey. First, by studying the sources, indicators related to
professional ethics were extracted, and then, to measure and evaluate the situation of public and
private banks, questionnaires of regulation and distribution were collected. The statistical
population of the study includes branch experts in the northwestern region of the country, which
is 2249 in the public banking system and 1566 in the private banking system. The sample size of
branch experts in the northwestern region is 134 for the state banking system and 94 for the
private banking system. Due to the unlimited number of customers, 384 customers were selected
as the statistical population, of which 192 people were selected from each bank.
The CVR for professional ethics management and business performance promotion
questionnaires was 0.73 and 0.60, respectively. The results showed that Cronbach's alpha
coefficient for both questionnaires is more than 0.7. Exploratory factor analysis, correlation and
t-test were used to evaluate the results. The results showed that there is a relationship between
management based on professional ethics and business performance from the respondents' point
of view and the level of belief in professional ethics management in private banks was higher
than government banks.