Dr.RajeevPrasher. “Peer Interaction and Its Influence on the Adoption of Green Products: A Study Based on Demographic Characteristics of Respondents in Punjab”. The journal of contemporary issues in business and government 27, no. 1 (February 28, 2021): 2652–2662. Accessed February 11, 2026. https://cibgp.com/index.php/1323-6903/article/view/821.