Gebremichael AH, Dhillon (PhD) PS. ANALYSIS ON THE EFFECT OF MARKETING MIX ON CUSTOMER SATISFACTION AND LOYALTY IN THE HOSPITALITY INDUSTRY OF ETHIOPIA: USING STRUCTURAL EQUATION MODEL. CIBG [Internet]. 2022Sep.30 [cited 2024Jun.30];28(3):471-84. Available from: https://cibgp.com/au/index.php/1323-6903/article/view/2388