Shaikh, Dr. Asmat Ara, Dr. Mohammed Zafar Shaikh, and Mr. Anuj Kumar. “Empirical Study: Influence of Trade Value Offered by E- Marketers on Intention Quotient of Mumbai Based Online Shoppers to Shop Online”. The journal of contemporary issues in business and government 27, no. 2 (April 30, 2021): 5591–5605. Accessed January 5, 2025. https://cibgp.com/au/index.php/1323-6903/article/view/1460.